Chapter Four:
All About Marketing
Marketing has become increasingly complex with social media and online resources. In this Chapter, we identify the following:
- Marketing channels that are working
- New marketing channels to try
- Prospecting techniques
- CRM (and other platform) successes
- Keep in Touch strategies
- Centers of Influence and Influencers
We will design a Marketing Campaign using a new channel and analyze your ROI. Finally, we will develop your Marketing Plan for the next 12 months. It’s possible!
Chapter 5 Curriculum
Chapter 5- Introduction
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Module One: Business Development Basics
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Module Two: Prospecting
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Module Three: Business Development Planning
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Bonus and Wrap Up
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